Jessica’s Jams – Label Design

This project features two label designs created for Jessica’s Jams, a small-batch preserves brand. Each label includes original hand-drawn typography and playful illustrations that reflect the homemade charm of the product.

The designs include a blackberry & apple jam and a strawberry jam, each with a distinct colour palette and layout to reflect the flavour and personality of the product.

This passion project was a chance to explore creative packaging design while keeping the branding warm, inviting, and full of character.